Ever felt like you've hit a ceiling in your business? Like you know you're an expert, but somehow you're not reaching the right people or making the impact you know you're capable of?
In this episode, I share a recent conversation with one of my brilliant authors that sparked a major realisation about why we write books and what's really holding women back from claiming their expertise.
I explore:
- Why wanting "more" in your business isn't selfish - it's about creating more space, clarity, visibility, and weight behind your expertise
- The frustrating reality of the "authority gap" for women - the space between our expertise and how seriously we're taken
- Why so many brilliant women hold back and play small, feeling like they need "just one more qualification" before they can claim their space as an author
- How writing a book isn't about becoming an expert - you already ARE the expert - it's about helping everyone else catch up with that fact
- Why your book becomes the essential tool that opens doors to speaking gigs, higher-paying clients, media opportunities, and bigger platforms
The truth is, we can't wait for permission to share our expertise. We are the generation breaking through that ceiling with our words, our knowledge, and our books.
If you're tired of playing small and ready to level up, stop shouting into the void, and call in the right people, this episode is your kick up the bum to finally claim the space that only you can fill.
Because while the system might have taught us to stay quiet and wait to be discovered, that's not how visibility works. Your book is the vehicle that helps you control your future and close that authority gap once and for all.
I hope you enjoy listening.
Further resources from me
- Sign up for the FREE Write Stuff newsletter here.
- Happy Writers Hub - The Happy Writers Hub - all info and link to join are here
- My book, ‘Dare to Write: How to Write a Nonfiction Book to Grow Your Business,’ is available now on Amazon and on my website.
Connect with Steph:
Website: https://stephcaswell.com/
Instagram: https://www.instagram.com/stephcaswellauthor/?hl=en
LinkedIn: https://www.linkedin.com/in/stephcaswell/
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